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BTW Live Streaming Is The Best Thing I Can Do For My Business
Full disclosure live streaming is hard both from a creative and nail-biting stress point of view. If you use an avatar for your online profile picture on all platforms then live streaming may not be for you. Unless you are willing to do anything for success.
The goal is to get people to know like and trust you as fast as possible. Doing this you have to really put yourself out there, when you use an avatar it is going to make it much more difficult for people to get to know like, and trust you. In fact, just using a picture on all of your articles and sales materials banners emails you send out also makes it difficult for people to get to know I can trust you.
Video Trumps All
I find when I use video over static images my results are always so much better. Why don’t I use video in everything right now? Simply I learned this lesson late. When I say late I’m talking maybe a week ago seriously that is when it becomes a fact. (For me)
When you ask a very experienced marketer what is better a profile pic or video they smile slightly and say split test it. No, they are not being jerks but split testing is the best way for the ever-recurring question of which is better A or B?
My Goal Going Forward
Going forward I will use video in all of my online sales materials. This will be a bit challenging at first but it will be well worth the effort. I have been creating content on Hive and I have noticed that my live streams and replays earn more than my articles with static images.
I have been taking the lessons I learn in the various Hive communities and applying them to my marketing activities, and the video lesson is the latest in a long line of Hive lessons on proper online business etiquette.
Live Streaming is Only ½ The Equation
The other half is consistency. We all have different levels of availability, so be very conservative in the beginning with your time. If you think you can do 4 a week start out with one a week and another stream after two weeks of successful streams.
I almost burned out before I got started. I looked at a very successful Business Owner, Marketer, and Hive Member, and tried to mimic their live stream schedule. This was a huge mistake. This person spent the last 20 years marketing and live streaming. For them, it is just like breathing.
This is My Streaming Schedule
3 times a week Mondays, Thursdays, and Saturdays, at 5 pm edt. I stream Splinterlands, share my struggle of climbing that league ladder, and give away cards after the daily quest is completed.
4 times a week Mondays, Wednesdays, Thursdays, and Saturdays at 9 pm edt I stream online business struggles, successes, and how-to(s) Currently been talking a lot about email marketing and using platforms like ListNerds, CTP, LEadsLeap, and TrafficLeads2Income to increase my daily income.
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